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Our Values

Sustainable

We all share one planet, that’s why we create products using ethically sourced, vegan based ingredients that are not derived from animals, tested on animals or sourced in a way that negatively impacts the environment.


Open

We are clear and open about the ingredients we choose to formulate our products: plant based, with no harsh chemicals, additives or artificial colours.


Passionate

We have a deep bond with dogs. It’s the driving force behind creating exceptionalskincare products that make a difference to the wellbeing of your dog.


Caring

We believe care extends beyond the home, that’s why our business leaves a light footprint on the earth, and we give back by supporting local charities.